More Scary Cavs – ESPN trails Cavs pre-season highlights before every commercial break

Everyone knows that the Cavs are gonna be scary good this year. So much so, ESPN’s Sportscenter is structuring its entire ad sales on it.

I really, really hate it when ESPN trails a highlight package before every commercial break, only to keep pushing it back. They did it the entire first half of Sportscenter today LBJ’s highlights from last night’s blowout pre-season win over the Wizards. Start of the show, before the first commercial break, before the second commercial break, before the third commercial break. If the highlight doesn’t “come up next”, isn’t this false advertising?

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