The Browns will announce Rob Chudzinski as their head coach today at an 11 am press conference. Here are some initial thoughts.
- After the Chip Kelly fiasco, I’m thrilled with this pick, but frankly would have been happy with any of the candidates the Browns were considering after they moved on from Kelly. The idea of watching a read option offense terrified me, and the RG3 injury last week sealed that thought, so I’m glad we’ll be running a pro-style offense.
- Chud is a very good offensive coach. He turned Derek Anderson into a Pro Bowler here in 2007, and he seems to favor a vertical passing attack that would be ideal for Brandon Weeden. There are reports that Norv Turner would join the staff as offensive coordinator, and that’s a huge plus as well.
- I could care less that this isn’t a “wow” or “sexy” hire. The teams that win Super Bowls rarely make a splash with their head coaching hire. Look it up. It stuns me how few people understand that.
- Mary Kay Cabot has reported that the Browns are likely to switch to a 3-4. I’m not thrilled about this at all, but it isn’t confirmed so I’m not going to get all riled up about it until we hear it from Chud or the Browns. It seems foolish to take a step back on defense and retool at this point. That said, our defensive linemen other than Jabaal Sheard could easily transition to a new system, but Sheard and the linebackers would present the biggest risk/challenge.
I’m curious to see how Chud comes across in the press conference. The most important quality of a head coach is the ability to lead men. We know Chud is an excellent coordinator, and now we have to rely on the ability of Joe Banner and more importantly Jimmy Haslam of identifying that quality in Chud.
In another impressive news conference, Jimmy Haslam introduced Joe Banner to the Cleveland media today. We heard many of things that we often hear when a new regime takes over, but for the first time the chief executive was joined by an owner who is committed to being involved in the management of the franchise. After Randy Lerner’s absentee ownership, Haslam and Banner came across as a breath of fresh air.
Many in the media are quite giddy, and for good reason. Just having a leader like Jimmy Haslam coupled with a smart and capable NFL executive should bode well for the Browns in the future. That said, nothing Joe Banner said was materially different from what Mike Holmgren said when he took over as team president. The goal was to get a team of smart people who would all be on the same page working towards a common goal. Both emphasized building through the draft. Banner seems open to strategically using free agency, but he emphasized that free agents can be counterproductive if you sign them before a team is ready to compete.
Frankly, Holmgren has started a youth movement with the Browns that should provide a nice foundation for Haslam and Banner, regardless of whether they keep Tom Heckert and Pat Shurmur. On that front they seem genuine in their statements that both men will be evaluated at the end of the year. But assuming they don’t do something stupid, like bring in a GM and head coach who want to run the 3-4 over the 4-3, they should be fine as long as they can identify good coaches and GM candidates. I do hope they keep Heckert, and Shurmur should get consideration if he turns the season around, but Haslam and Banner need to get comfortable with these guys.
On offense, the system matters less, as all of these players can fit into another system. But on defense, switching to the 3-4 and in effect throwing away three productive drafts that have built the foundation of a good defensive front would be idiotic. I don’t expect that.
Many are enjoying kicking Mike Holmgren while he’s down, but his legacy is hardly set in stone. He and Heckert have gone with a dramatic youth movement. If the Browns are in the playoffs in the next couple of years with guys like Trent Richardson, Josh Gordon, Brandon Weeden, Phil Taylor and Joe Haden leading the way, many of us will happily credit Holmgren and Heckert for building the foundation of that success.